Agencies Climb On Board Sustainability Movement, Sort Of

In addition to spearheading international environmental and other sustainable projects on behalf of their clients, advertising agencies are taking steps to reduce their own carbon footprints, AdAge reports.
From Omnicom’s measuring the amount of electricity generated by a 30-second television spot, to Leo Burnett’s helping turn the skyline of Sydney, Australia, dark for Earth Hour, the [...]

• Climate